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Does Your Shopping Cart Have A Squeaky Wheel?
Have you ever gone grocery just before a holiday? The aisles are packed with people pushing carts, shelves need restocked, all the checkout lanes have long lines...not a fun experience. Just like in-person shopping, making online easy and painless is key to getting customers to purchase from your store. Advertisement Let's examine the internet process from start to finish exposing some places in the process that your store may have a squeaky cart. Make the Product Easy to FindOffer a search capability if your store has a large number of products. Most buyers don't have the patience to wade through 20 pages of products to find what they want.

Share Availability Early OnNow that the customer has found the product, let them know that it is in stock and ready to ship. Right on the product page or when they place it in their cart let the customer know their purchase can be on its way soon. Don't wait until after they've placed the order to tell them it will be another 6-8 weeks. Streamline the Order FormLimit

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